charting the course: how mainstream investors can design visionary and pragmatic impact investing strategies

56 page pdf from the World Economic Forum mainly targeting insurance companies, high net worth family offices, pension funds, endowments, foundations, and financial service providers with a conceptual framework with which to migrate asset holdings toward "impact" investments.  ​

Says James P. Gorman of Morgan Stanley:  "We help clients pursue sustainability because it reflects our values and because we believe it plays an increasingly important role in global finance. At Morgan Stanley, we are committed to sustainable investing and seek to mobilize the power of the capital markets to deliver positive impact at scale. Our firm can play a critical role in facilitating the flow of capital between investors and businesses to help foster sustainable growth and address the most pressing challenges facing society today."
 
Whether one actually believes that or not (!) might make good happy hour discussion, but regardless, this report signals that the overall topic of impact investing is on the radar of the largest financial players in the world.